Amazon.com usability study Application


Qualified applicants will be notified shortly. If you don't qualify for this study, we'll keep you in our database to contact you about future study opportunities. Thank you!

Email questions to elizabeth@mitchellresearch.com

 
contact information  (required)

First Name:

Last Name:

Email Address:

Phone:
 
questionnaire

1. How would you describe your level of internet experience?

Not a computer user
Beginner
Intermediate
Advanced
Expert

2. How many years have you been using the internet?

15 years or more
10-14 years
7-9 years
4-6 years
1-3 years
Less than one year

3. In a typical week, how many hours do you spend on the Internet (excluding email) from all locations, including your home, office, and other?

More than 15 hours per week
10-14 hours per week
5-9 hours per week
1-4 hours per week
Less than 1 hour per week

4. Please check all the activities that you have completed or participated in when online:

Please check all that apply

Purchased a product online
Customized a web page (for example, My AOL, My Yahoo or My MSN)
Participated in instant messaging, online chat or other discussion group (excluding email)
Listened to an online radio broadcast or streaming media presentation
Used an online dating website
Used a social networking website that allows you to communicate or network with friends or business associates
Written online product reviews
Used a website to find an address or telephone number
Downloaded or exchanged music files
Posted digital photos or other image files to a website
Read online product reviews to make a purchase decision
Downloaded or exchanged video files
Written a blog
Read a blog
Created a wish list
Contributed to a Wikipedia article
Read a Wikipedia article

5. In the past year, how many times have you PURCHASED items online from Amazon.com?

5 or more times
2-4 times
Once
I have not made any online purchases from Amazon.com in the past year, but I purchased items at Amazon.com more than a year ago
I have NEVER made any online purchases at Amazon.com

6. In the past 3 MONTHS, how many times have you PURCHASED items online from a website other than Amazon.com?

5 or more times
2-4 times
Once
I have not made any online purchases from any websitein the past year, but I purchased items on a website more than a year ago
I have NEVER made any online purchases at any website

7. If you shop on Amazon.com, what describes your buying process?

I don't shop on Amazon.com
I always click "add to cart" and go through the checkout process, and I never use the "1-click" purchase method.
I usually click "add to cart" and go through the checkout process, but sometimes I also use the "1-click" purchase method.
I use the "1-click" purchase method and the "add to cart" checkout process about equally
I usually use the "1-click" purchase method but sometimes click "add to cart" and go through the checkout process
I always use the "1-click" purchase method and never click "add to cart"

8. If you shop on Amazon.com, are you an Amazon Prime member?

I don't shop on Amazon.com
I shop on Amazon and I'm an Amazon Prime member
I shop on Amazon but I'm NOT an Amazon Prime member

9. What is your gender?

Female
Male

10. Which of the following categories includes your age?

Under 18
18-24
25-34
35-44
45-54
55-64
65-74
75 or older

11. What describes your current job status?

Employed full time
Employed part time
Student
Homemaker
Retired
Not currently employed
Other (please explain)

12. What is your occupation?

13. What is the highest level of education that you have completed?

Less than high school
High school graduate
Some college
College grad
Some graduate school
Graduate school degree

14. Indicate your yearly household income.

Less than $20,000
$20,000-$40,000
$40,001-$65,000
$65,001-$90,000
$90,001-$125,000
Over $125,000

15. Which of the following best describes the type of area you live in?

Urban
Suburban
Rural

16. Have you or has anyone in your family ever worked at Amazon.com as an employee, contractor or intern?

Yes (please explain)

No

17. Are you or have you ever been employed as a Usability, Market Research, Web Design, or Graphic Design Professional?

This does not include being a paid participant in a market research study

Yes (please explain)

No

18. Do you currently work for a web or software development company?

Yes (please explain)

No

19. When was the last time you did a market research focus group or usability study (a one-on-one market research study)?

More than 2 years ago
Between 1 and 2 years ago
6 months to 1 year ago
3-6 months ago
Less than 3 months ago
I've never done such a study

20. What days and times are you available to do a 90 minute one-on-one website usability session at our downtown Seattle offices? You'd be given a $75 Amazon.com gift certificate for your time.

Please check all times you could be available

Wednesday March 17, 2:00-3:30pm
Thursday March 18, 10:00-11:30am
Thursday March 18, 12:30-2:00pm
Thursday March 18, 4:30-6:00pm